You Can’t Fund What You Haven’t Defined: Why Vague Missions Keep Nonprofits Broke
Willie Finklin, CFRE, The Grant GOAT Published on: 11/04/2025
Let’s be real—funders don’t fund feelings. They fund focus. And if you can’t clearly explain what your nonprofit does, who it serves, and how it creates measurable impact, then you’re building your vision on a shaky foundation.
Nonprofit SuccessFundraising StrategiesDonor Relations and Communication
